A new level of commericalization of the Shaolin name
Shi Yong Xin brings commercialism to the Shaolin in new and wondrous ways....
Just yesterday, Yongxin was on CCTV (China's government run television station) complaining that there were many, many Chinese run businesses that were using the "Shaolin" name. There are companies that make Shaolin beer, Shaolin bra's, Shaolin this and that. And he made it perfectly clear, that the Chinese government needed to do something about the improper use of the Shaolin name.
Problem is, there are hundreds of companies in China using the Shaolin name.
And Yongxin wants to stop each and every one of them. Shaolin belongs to the Shaolin Temple. These other companies need to stop using the name.
This is not behavior that is unexpected from Yongxin. As I've mentioned before, the people at shaolinwolf.com have been sued over trademark infringement. The term "shaolin" has been trademarked in Euroland, or whatever they call themselves now, and shaolinwolf is referring themselves as "Shaolin Temple Austria". Yongxin has filed an injunction demanding that they change the name. As I hear it, the issue is going to go to court.
Yongxin is working with the Chinese government to try to have them enforce the Shaolin trademark issue with all of these companies. No word on whether or not the Chinese government will get involved. I'm not sure if Yongxin is planning on filing suit in Chinese courts over these few hundred companies that use the Shaolin name, though, if past behavior is any indication, it looks like his lawyers are going to become very wealthy. They're not the only ones making money on this Shaolin thing....
In the same television broadcast, Yongxin also claimed that he now has business dealings with a company in Taiwan. He made it clear that he has sold the rights to the Shaolin name, to a Taiwanese video game company, who will produce a video game that features Shaolin monk characters. The name of the game is called "Legends of Shaolin". No word as to whose pockets the proceeds of this game are going to line. Also, another company in Taiwan bought the rights to the Shaolin name.
They plan on producing a cartoon for television.
No word on how much the rights to the Shaolin name has sold for.
Yongxin looked healthy on television, but, you know what they say. TV makes you look fat. The world's Shaolin gong fu spiritual leader, who has been referenced in the western press as being "pudgy", looks like he's been eating well.
In the same broadcast, Yongxin's accomplice demonstrated the new use of Yi Jin Jing qi gong in Taiwan.
Dieting.
Apparently, according to the leader of the Shaolin world, it's very effective.
Shi Yong Xin brings commercialism to the Shaolin in new and wondrous ways....
Just yesterday, Yongxin was on CCTV (China's government run television station) complaining that there were many, many Chinese run businesses that were using the "Shaolin" name. There are companies that make Shaolin beer, Shaolin bra's, Shaolin this and that. And he made it perfectly clear, that the Chinese government needed to do something about the improper use of the Shaolin name.
Problem is, there are hundreds of companies in China using the Shaolin name.
And Yongxin wants to stop each and every one of them. Shaolin belongs to the Shaolin Temple. These other companies need to stop using the name.
This is not behavior that is unexpected from Yongxin. As I've mentioned before, the people at shaolinwolf.com have been sued over trademark infringement. The term "shaolin" has been trademarked in Euroland, or whatever they call themselves now, and shaolinwolf is referring themselves as "Shaolin Temple Austria". Yongxin has filed an injunction demanding that they change the name. As I hear it, the issue is going to go to court.
Yongxin is working with the Chinese government to try to have them enforce the Shaolin trademark issue with all of these companies. No word on whether or not the Chinese government will get involved. I'm not sure if Yongxin is planning on filing suit in Chinese courts over these few hundred companies that use the Shaolin name, though, if past behavior is any indication, it looks like his lawyers are going to become very wealthy. They're not the only ones making money on this Shaolin thing....
In the same television broadcast, Yongxin also claimed that he now has business dealings with a company in Taiwan. He made it clear that he has sold the rights to the Shaolin name, to a Taiwanese video game company, who will produce a video game that features Shaolin monk characters. The name of the game is called "Legends of Shaolin". No word as to whose pockets the proceeds of this game are going to line. Also, another company in Taiwan bought the rights to the Shaolin name.
They plan on producing a cartoon for television.
No word on how much the rights to the Shaolin name has sold for.
Yongxin looked healthy on television, but, you know what they say. TV makes you look fat. The world's Shaolin gong fu spiritual leader, who has been referenced in the western press as being "pudgy", looks like he's been eating well.
In the same broadcast, Yongxin's accomplice demonstrated the new use of Yi Jin Jing qi gong in Taiwan.
Dieting.
Apparently, according to the leader of the Shaolin world, it's very effective.
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